Thursday, September 16, 2010

Hip-Hop, Health and Education Weekend- Clark Atlanta University

FOR IMMEDIATE RELEASE:
Shana Melius
Mac-Melius Agency, Inc.
P: 888-762-2635 ext 705
F: 718.425.8983
mac@mac-melius.com

PRESERVE OUR LEGACY, INC & LIVE-N-DIRECT MULTIMEDIA
TO PARTNER WITH
CLARK ATLANTA UNIVERSITY
FOR
HIP-HOP, HEALTH & EDUCATION WEEKEND
DURING CAU HOMECOMING

New York, N.Y.-(September 14, 2010)- It was announced today that Preserve Our Legacy, Inc. and Live-N- Direct Multimedia will partner with Clark Atlanta University during the homecoming in Atlanta, Ga from September 30- October 3, 2010. These four days of events will consist of a bone marrow drive for 10-year old Lloyd “LJ” Jones, a film premiere of “Follow The Leader”, a documentary about education and hip-hop with mini Hip-Hop & R&B Concert with surprise guest performances. Preserve Our Legacy, Inc. will premiere the first PSA commercial for New Jersey bill, “Jaden’s Law”.
Preserve Our Legacy, Inc.
P.O.L’s mission is to educate individuals, especially minorities, about the benefits of stem cells and treatment options they provide for health disparities. In 2006, the founders of MMA, Brett and Shana Melius met then 2-year old Jaden Hilton. At the time, Jaden was battling Leukemia, which inspired MMA to begin working with DKMS to find a donor for Jaden. Despite their efforts, Jaden lost his battle with Leukemia on January 29, 2007. In an effort to fulfill the mission of educating minorities, Jaden’s Law was created. P.O.L partners with various organizations to increase awareness within the community.

Live-N-Direct Multimedia
LIVE-N-DIRECT is an online media company that specializes in producing entertainment events nationwide. LIVE-N-DIRECT TV and LIVE-N-DIRECT MULTIMEDIA has covered and produced major events for the Superbowl, NBA All-Star weekend and The Grammy’s. They have worked with various musical artists such as Rick Ross, Trey Songz, Chrisette Michele, Maxwell, Akon and R. Kelly. For more information log on to: www.livendirect.tv
Clark Atlanta University
Clark Atlanta University was formed in 1988 as a result of the consolidation of two independent historically black institutions--- Atlanta University (1865) and Clark College (1869), is a private coeducational, residential and comprehensive urban research university.

Hip-Hop, Health & Education Weekend
This will be a “Celebrity Give-a-way” weekend during the CAU Homecoming weekend. We will register donors for 10-year old Lloyd “LJ” Jones. Provide 50 free haircuts for boys ranging from 13-20 and 20 makeovers for girls ranging from 13-20 years old and much more.

BE THE MATCH Donor Drive
For 4-days we will register donors for 10-year old, Lloyd “LJ” Jones with NMDP/BE THE MATCH. LJ's illness is one of the rarest forms of cancer. In fact LJ is the first child diagnosed with this disease. All others have been adults. He is currently undergoing treatment at St. Joseph's Children's Hospital in Tampa, FL. For more information about LJ contact Marrow Nation: http://www.marrownation.com/LJ-s-Story.html

Film Premiere
Follow The Leader will premiere a 15 minute film-short and documentary on education and educating minorities in some of the roughest schools in the country that is plagued with increased drop-out rates, drugs and gang violence. There will also be a panel discussion afterwards that relates to the film that will include educators, political figures, music and film executives and more.

Mini Hip-Hop & R&B Concert
The performances on October 3rd at Clark Atlanta University will be hosted by Grammy Award winner, Def Jam recording artist Chrisette Michele and will include several surprise guest appearances by some of today’s hottest Hip-Hop and R&B artists.

For more interviews or information about P.O.L contact Shana Melius at mac@mac-melius.com or 888-762-2635 ext 705 or log on to www.preserveourlegacy.org. For more information about Live-N-Direct Multimedia contact Jerry Bagley at jerry@livendirect.tv or 718-866-6729.
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